Social media tip: let the world see YOU.
Not just metaphorically speaking but literally!
People buy from people they know, like and trust.
If you are trying to build a business online, you must give them those three factors.
Hiding behind cute cat photos, quotes, etc is not giving people the option to do that!
When people think of your brand, they think of your face!
They associate your brand with you.
You are your brand.
Show the world YOU.
I can’t begin to tell you how many friend requests I’ve declined lately because the profile pic was a picture of something other than the person.
I’m not going to scroll through all of your photos just to see what you look like.
I’m not going to send a private message asking for a picture or purpose of contact.
I’m not going to add everyone who sends a request either.
I need to know that I can connect with YOU.
How much business are you losing just because of your profile picture?
Think of the sales people at the mall.
Who would you speak to — person hiding their face or the one who gives you a friendly ‘hello’?
Bonus tip: yes, this includes company logos.
1) No one wants to feel sold —- your profile says you mean just that
2) More than likely, your posts are all surrounding business
People connect with people, not companies. Get a fan page, create original content and pay for it (if need be).